International E-Waste Day 2019: A pension plan for appliances

Watch the latest video from APPLiA, explaining how 'circular culture' works and what is needed from policymakers to make it a reality.


14 Oct 2019

For International E-waste Day (14 October), APPLiA follows the life of a coffee machine - one that has been loyal to consumers, but left disappointed with the way some products are treated at the end of their lives.

A number of different key actors, ranging from appliance manufacturers to recyclers, explain how a 'circular culture' could transform the way appliances are designed and recycled, and put forward ways European policymakers can support this transition to a circular economy.


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